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§ 5375. Continuing Responsibility of CWC.


Barclays Official California Code of Regulations Currentness
Title 10. Investment
Chapter 7.67. California Welcome Centers
10 CCR § 5375
§ 5375. Continuing Responsibility of CWC.
(a) Upon designation as a California Welcome Center, the Center shall be required to comply with the following:
(1) An annual maintenance fee of $5,000 shall be paid to the Office on a fiscal year basis. This payment shall be due either in a lump sum of $5,000 due July 1, or quarterly payments of $1,250 each due July 1, October 1, January 1 and April 1.
(2) The Center shall pay for all fees associated with required signage, including permits, construction and placement of signs.
(3) The Center shall report to the Office the number of visitors for each month, by the sixth of the following month.
(4) The Center shall request approval from the Office in order to use the Traveling Bear logo, the “California Welcome Center” or the Find Yourself Here logo on any merchandise, uniforms or signage. The Center shall submit the request to the Office.
(5) All merchandise sold in the Center shall be appropriate for all ages of travelers.
(6) The Center shall provide on-going training to their personnel including current visitor information on new attractions, events, destinations and accommodations in their region and throughout the State.
(7) The Center shall display all local (city and county in which the center is located), state and federal governmental tourism information at no cost to the governmental agency. The Center may charge other organizations for the costs of displaying and providing visitor information, including graphic displays and brochures.
(8) The operating entities of each center shall promote the California Tourism Website (www.visitcalifornia.com) and the California Welcome Center Website (www.visitcwc.com) in advertising, in promotional activities, in related collateral, on the physical premises, and on their website.
(9) The Center's manager or a designated representative with decision-making authority shall attend a minimum of three manager's meetings each year. The Office shall establish the meeting dates and places and will provide the managers the opportunity to share current visitor information including new attractions, events, destinations and accommodation in their region.
(10) The Center shall be required to pass periodic site inspections by Office staff. The site inspections shall not occur more frequently than once a year. The site inspection will verify that the Center is continually meeting the site specifications in the original proposal.
Note: Authority cited: Section 13995.151, Government Code. Reference: Sections 13995.150, 13999.151, 13995.152 and 13995.153, Government Code.
1. New section filed 8-1-2006; operative 8-31-2006 (Register 2006, No. 31).
This database is current through 6/17/22 Register 2022, No. 24
10 CCR § 5375, 10 CA ADC § 5375
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