(a) The portion of the premises where the privileges of the off-sale general license are to be exercised shall be for the exclusive use of the off-sale general licensee, and shall be specified by metes and bounds and be distinctly separated from that portion of the premises where the privileges of the off-sale beer and wine license are exercised.

(b) The sale and delivery of alcoholic beverages under the off-sale general license shall be completed within the area defined and specified pursuant to paragraph (a) of this rule, and shall be made by the holder of the off-sale general license or his employees. Such employees shall be in the exclusive employ of the holder of the off-sale general licensee and shall not be employees of the off-sale beer and wine licensee. The holder of the off-sale general license shall possess and exercise the exclusive right to hire, supervise, and discharge such employees.

(c) The sale and delivery of alcoholic beverages under the off-sale beer and wine license shall be completed within the area of the premises other than that defined and specified pursuant to paragraph (a) of this rule, and shall be made by the holder of the off-sale beer and wine license or his employees. Such employees shall be in the exclusive employ of the holder of the off-sale beer and wine license and shall not be employees of the off-sale general licensee. The holder of the off-sale beer and wine license shall possess and exercise the exclusive right to hire, supervise, and discharge such employees.

(d) The off-sale beer and wine licensee and the off-sale general licensee shall each obtain and operate under separate appropriate business licenses, sales tax permits, and other such licenses and permits, and shall each keep and maintain separate records of inventory and sales, and records as required by Rule 17.